Sachin is in the food industry, has a background in fitness, and understands the importance of an active lifestyle coupled with a healthy diet for humans and animals alike. When Sachin rescued a malnourished puppy, he faced every dilemma that a new pet parent faces. From not knowing what to feed the pup to being misinformed about grooming, Sachin struggled to make sense of what was best for his new friend Flash. The tipping point was when Flash, developed a severe case of demodectic mange. Sachin was compelled to seek medical intervention. A number of medicines were prescribed by different Vets but the mange only worsened. Sachin then realised the need for a more holistic approach and delved deeper into understanding the products that would benefit his dog. Knowing that there are others like him that seek overall wellness for their pets, the idea of A Petter Life was born. Sachin’s vision is to simplify pet parenting and provide wholesome options for pets.